by boomerangagency | Aug 23, 2024 | Uncategorized
Either accused of pinkwashing or facing resistance from society to openly support LGBTQ+: can you ever get it right as a brand? Research by Boomerang and Publicis reveals tensions in the Netherlands over brand support for LGBTQ+...
by boomerangagency | Jul 26, 2024 | Uncategorized
The Netherlands has become rather notorious for festivals not only in their quality, but sheer amount —with more than a thousand of them taking place each year. The small country has set a precedent for festivals all over the world. 2,000 visitors 17 talks 3...
by boomerangagency | Mar 13, 2024 | Uncategorized
Together with our virtual production partner Lukkien we created Heineken’s very first virtual production digital campaign. For thier 2024 Football campaign, we created multiple social assets that were fully shot in virtual production. This VP set-up allowed us...
by boomerangagency | Mar 8, 2024 | Uncategorized
This year for International Women’s Day we sit with our creative women and their male allies to get the tea on the world of creativity, media, culture, and arts. We gather insights from their own experiences, reflect on their initial impressionable years as a creative...
by boomerangagency | Jan 26, 2024 | Uncategorized
Blue Monday, coined as the gloomiest day of the year, falls on the third Monday of January. A convergence of post-holiday blues, winter weather, and failed resolutions contributes to this melancholic day. To lift each other from this seasonal slump, we planned not...
