Blog

Brands, Pride, and Advertising | Survey Results
Either accused of pinkwashing or facing resistance from society to openly support LGBTQ+: can you ever get it ...
ADsterdam
The Netherlands has become rather notorious for festivals not only in their quality, but sheer amount —with ...
Virtual Production with Lukkien for Heineken
Together with our virtual production partner Lukkien we created Heineken's very first virtual production digital ...
International Women’s Day: 2024
This year for International Women’s Day we sit with our creative women and their male allies to get the tea on the ...
(not so) Blue Monday
Blue Monday, coined as the gloomiest day of the year, falls on the third Monday of January. A convergence of ...
The Fest and the Furious: Our Annual Holiday Party
For this year's Holiday Party we enjoyed a sit down dinner for over 350 employees at Studio Wieman, an old ...
Adnight 2023: CONNXION
Collaborations are commonly marked with an X — the X indicating a crossover between brands, parties, or ...
AmsterCannes: 2023
Boomerang, Publicis Groupe NL and LePub | Powered by Publicis Italy, recently piloted a new creative festival that ...
Work Your World: Rome
Nothing inspires creativity like travel. With a strong value in flexible work experiences, Work ...
The Boom Dossier: 2023
Trend watchers in 2023 are seeing that the vibe shift – a huge change in culture – is beginning. In this change, ...
International Women’s Day
International Women’s Day is a global day celebrating the social, economic, cultural, and political achievement of ...
Work Your World: Paris
Nothing inspires creativity like travel. With a strong value in flexible work experiences, Work Your World is a ...
ADNIGHT 2022
ADNIGHT 2022 was a beacon of light on a cold October's night. The event drew more than 1,000 visitors to an ...
The Boom Dossier: 2022
"The million, billion, trillion causes and effects that define our world impact our ways of living, thinking, and ...
ADNIGHT
After three years, we can finally open our doors again for ADNIGHT. We are excited to present a program of 8 ...
Delivering Global Content at the Speed of Culture
Fikret and Rob at The Virtual MarTech Summit ‘We go waaaay back’, is (let’s be honest) an overused sentence. ...
So sad to see Hu-go
Growing up means saying goodbye to things. For Hugo van der Kun, it means saying goodbye to Boomerang after ...
AN “OVERLY POSITIVE” KICK START OF THE YEAR
(or how to push through tough times together with a bunch of mood boosting tips, activities and lots of ...
Hello 2022
Boomerang Insights 2022 What a journey it has been since we started talking about a potential pandemic, to have ...
Hello, curious one!
Boomerang Insights 2021- Post Summer We’ve come a long way this year, pushing through multiple political, ...
Boomerang Talks: The Future of Food
We need to talk about our food system The way we eat today is unique in our human history, even a little ...
Hello 2021
A blog by Teresa Santos, research and social strategist We’ve come a long way this past year, pushing through a ...
Every brand should do a Social Scan
A blog by Madzy Beynen, our head of strategy The last couple of months it’s been truly interesting to look at how ...
Business, Burnout and a Buddhist
An enquiry into whether work is the new religion. The second Boomerang Talks was all about ‘work’. Work, in many ...
LinkedIn Stories: 3 ways brands can use it to their advantage
A blog by Cindy Fleur, strategist at Boomerang Agency The way in which people communicate with each other has ...
When work becomes a virtual reality
A blog by Maartje Weijers, Head of Culture at Boomerang Agency Four months ago I quit my job as Boomerang’s Brand ...
How brands can add value during the Covid-19 crisis
A blog by Carlijn, strategist at Boomerang Agency It’s an uncertain time for all of us. Consumers, brands, ...
Pssst…
2.5 years of Daan ‘The Voice’ van der Heijden! He is awesome, he dresses amazing, but most of all... HE TALKS ...
Una Paloma…
Celebrating 2.5 years of Milo Duyff! We have been sitting on this egg a bit too long, but 6 months later the ...
We wear our sunglasses Adnight
A recap of ADNIGHT '19 'The Future is now, old man.' - Malcolm from Malcolm In The Middle, 2002 Malcolm was ...
2.5 Years of Crazy George a.k.a. Savage Sjors
The man. The Myth. The Legend. The summer of 2016 was one to remember. The sun was warming our hearts until the ...
Aussie Ashleigh has been our president of fun for 2,5 years!
She's too fast for her body. The year 2016 was dreadful. David Bowie and Prince died, that orange idiot became ...
For Boomerang, Pride is all about money!
a blog by our brand manager Maartje Weijers Nothing wrong with clickbait for a title, right? Thanks for clicking ...
Taboomerang: the burn-out
This blog is the first of what we hope will be a series of content pieces that all have one thing in common: they ...
2.5 Years of Thom Specht
At an office full of trendy people, he manages to be even trendier than most. For 2,5 years Thom Specht has been ...
Kirsten: the sunshine in our lives
Thank God her maternity leave only lasts a few months, we can’t imagine having to miss her for longer than ...